International. Hankook announced a restructuring in its senior management with the appointment of Jongseon Ahn and Sanghoon Lee as the company's new co-CEOs.
The decision, taken on March 26 during the Annual General Meeting and Board of Directors at its global headquarters in South Korea, marks a strategic shift towards more agile, efficient management focused on sustainable growth.
With this new shared leadership model, Hankook seeks to strengthen its position in the premium market and accelerate key decision-making to establish itself as a major player in the mobility of the future.
Complementary roles to drive innovation and sales
Jongseon Ahn will take over the leadership of the areas of global innovation, R+D, procurement, production and quality. Sanghoon Lee will lead global sales, premium product marketing and original equipment (OE) business, with the aim of expanding the brand's global competitiveness.
Both executives have a solid track record within the group. Ahn was CEO of Hankook & Company since 2022, leading key initiatives such as the global expansion of premium AGM batteries. Lee, meanwhile, has held strategic positions in China and Europe since 2018, contributing significantly to the brand's global positioning.
One more step towards global consolidation
With a presence in more than 160 countries and a production network that includes eight factories and five R+D centers around the world, Hankook continues to focus on technological innovation and sustainability. The company is an original equipment supplier to 51 automotive brands, including Audi, BMW, Mercedes-Benz, Porsche and Toyota, and since 2023, the exclusive supplier of tires to the ABB FIA Formula E World Championship.
Dual leadership also seeks to strengthen communication with shareholders and stakeholders, while the company evaluates new initiatives to increase value for its investors.
