United States. Plews & Edelmann, a leading manufacturer and marketer of power steering components, has expanded coverage across the Edelmann and Edelmann Elite product lines.
Evan Bauer, Director of Business Development at Plews & Edelmann, announced the new parts additions and noted, "We have worked hard expanding coverage and adding key parts to our already industry-leading power steering product portfolio."
Bauer added, "In the first half of this year alone, we introduced more than 60 new and innovative power steering hoses, coolers and hard parts. Be sure to take a look at our latest releases and add these pieces to stay ahead of the competition."
The new launches include ten hydraulic steering hoses with coverage for nearly eight million vehicles registered with BMW, Dodge, Ford and GM applications, including 7 exclusive skus and 4 fleet applications.
To these are added 13 power steering coolers, 12 of which are available exclusively through Plews & Edelmann, increasing coverage to 95% of vehicles in operation and almost 99% of sales demand today.
In addition, 43 hard power steering parts have been added to the Edelmann Elite line of new frames, pumps and gears. These 43 SKUs have driven coverage to more than 90% of aftermarket sales demand.
Of the 43 newly introduced SKUs, 10 are racks, 24 are pumps and 9 are gears, with 9 SKUs unique to Plews & Edelmann. This brings the total number of new hard piece SKUs in the program to 368 with 64 exclusives in total.
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